Music Video Analysis
Marina and the Diamond- Premadonna
The Music video I have chosen to look at next is Premodonna by Marina and the Diamonds.
The genre of this video is very obviously pop. This is shown through the dance routines, use of colour, use of graphics and style. Marina is seen wearing many different outfits throughout the video, and joins in with the choreographed dancing. There is also many different cuts to a 'Pop art' style graphic.
There is quite a bit of materialism in this video. Many times Marina is seen surrounded by many possesions and wearing lots of different outfits and coloured nails that are extremly colourful.
This music video is very different but still has a recognizable sense it and so makes it appealling to most audiences. I however feel that this video is mainly aimed at young girls with it's use of bright, feminine colours and 'empowering' lyrics.
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